Sony needs to hire somebody, anybody, to make their ad campaigns better. I mean come on. Who wants to sit around for a minute and twenty-one seconds and watch some guy repeat "P-S-P" over and over. To make matters worse, this is all part of a horrible viral marketing campaign rooted in a fake fansite, which was created by Sony's marketing firm. Here is the goal of the "fansite":
i (charlie) have a psp. my friend jeremy does not. but he wants one this year for xmas. so we started clowning with sum not-so-subtle hints to j's parents that a psp would be teh perfect gift. we created this site to spread the luv to those like j who want a psp!
Are we actually supposed to believe that someone went out of their way to create an entire website simply to "spread the luv" of PSP? Who uses the word "luv" anymore?
[All Sony Wants For Christmas Is A Better Marketing Company via Kotaku]

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